At Charlie Brown’s, customers can shop at yesterday

first_imgLITTLEROCK — At Charlie Brown Farms, country music plays in the background, register clerks don’t use scanners and longtime customers are greeted with a hug. The popular store, which sits on a six-acre parcel along Highway 138 in rural Littlerock, has become a featured attraction for motorists bound for Las Vegas and ski resorts. But whether it’s the store’s boundless variety of products — no food item is too eclectic to store in a the freezer and no ornament too unique make room for on the shelves — or small-town charm, passers-by and locals alike have a hard time walking away without something they hadn’t intended to buy, or even knew existed. Charlie Brown is part of a Littlerock shopping strip that these days attracts a different kind of holiday shopper. Other popular Littlerock shops such as Silly Tilly’s Mercantile across the street and Penney Lynn Wind Toys are stores that in many ways more closely resemble America at the turn of the century (the previous one) than your most recent visit to the mall. Charlie Brown had existed under the name “Sweets” since 1929 when owner Jackie Hallgren and her former husband purchased it in 1975. “There’s not too many places like this still around,” Hallgren said. “I would say we’re probably just hanging on to this bygone era where people can still stop and see something different.” Charlie Brown’s Americana ambience isn’t the only thing that distinguishes it from the malls. Try finding another store that, in addition to boasting one of the West Coast’s most varied porcelain doll displays, also sells Elvis statues, chocolate covered ants and rattlesnake meat. “If you want something, you stop in here; they’re noted for having everything,” said Port Hueneme resident C.B. Miller, a Charlie Brown customer since the 1970s who was returning home from Las Vegas with his new bride, Mable. “It’s unique,” said longtime customer Caroline Modesti, a Las Vegas resident who used to sell Hallgren’s store cactuses. “It’s just like coming home when you come here. The other stores just don’t have that like they used to.” — Gideon Rubin (661) 267-7802 [email protected] AD Quality Auto 360p 720p 1080p Top articles1/5READ MOREWhicker: John Jackson greets a Christmas that he wasn’t sure he’d see160Want local news?Sign up for the Localist and stay informed Something went wrong. Please try again.subscribeCongratulations! You’re all set!last_img


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